A multi-platinum, award winning record with over 200 million streams. Tshwala Bam is a project we pride ourselves in here at Luchre.
Day-to-day roles would include coordinating with various stakeholders in ensuring that project timelines are adhered to and quality, impactful milestones are met. This would range from minuscule tasks such as; briefing in cover art and other milestone assets from graphic designer, coordinating logistics for music video and the relevant stakeholders, strategic
planning with distribution partner, authorising
payments and keeping track on spend.
Wellness check-in with artists and family considering the fast paced growth of the song that essentially superseded their economic, and social reality.
The execution of this project has been the
challenging but yet fulfilling! The song took on a life of its own and that meant late nights, sleeping at the airport and lots early mornings.
for the success of the project it could not be just ‘strictly business’. It required a lot of care and grace
